Our team of five is collaborating with Modern Space NYC to harness AI’s transformative potential to create innovative, digitally-enabled retail experiences that encourage Gen Z audiences to shop in-store. Our solution, AIRA, is a B2B2C platform designed to enhance the in-store experience by offering personalized features while addressing key pain points that matter most to Gen Z.

As the lead product designer, I drive the design process from inception to delivery, defining user flows, creating high-fidelity prototypes for the vision and MVP, and collaborating with a cross-functional team to align business goals with user-centric innovation. I also designed the pitch layout and created all visuals to effectively showcase our app prototype.